Case Study 1: Manchester Boutique Fashion Store (0 → 15K Followers in 4 Months)

The Challenge:
A small boutique struggled with:

• Under 500 followers (mostly friends/family)
• Posts got 5-10 likes
• No online sales

Our Instagram Growth Strategy:
✔ Content Pillars:

• Monday: “Outfit of the Week” (UGC reposts)
• Wednesday: Behind-the-scenes styling videos
• Friday: “Flash Sale” countdown stories
  ✔ Hashtag Strategy:
• Mix of local (#ManchesterFashion) and niche (#IndieFashionFinds) tags
  ✔ Engagement Tactics:
• Responded to every DM within 15 mins
• Collaborated with 5 micro-influencers (5K-20K followers)

Results:
📈 Followers: 487 → 15,200 (3,018% increase)
❤️ Avg. likes/post: 8 → 420
🛍️ Online sales: £9,000/month (100% from Instagram)

Case Study 2: London Vegan Café (Stagnant to 8K Followers & Sold-Out Events)

The Problem:
A café with great food but:

• Stuck at 1,200 followers for 2 years
• Reels got <500 views
• No event bookings

Our Instagram Reels-First Approach:
✔ Trend-Jacking:

• Used trending sounds like “Oh no, oh no, oh no no no” with latte art fails
  ✔ Interactive Content:
• “Guess the Secret Ingredient” polls
  ✔ Local Collabs:
• Featured in @LondonVeganFoodies roundup

Results:
📽️ Top Reel: 620K views
📲 Followers: 1,200 → 8,700 (625% growth)
🎟️ Events: Sold-out “Vegan Baking Masterclasses” (40-person waitlist)